FLOWCODE- GO TO MARKET
PRESENTATION
MARKETING
MOTION GRAPHICS
As lead designer for the sales and marketing team at Flowcode, I designed and managed all go-to-market materials, including pitch decks, outreach materials, and RFPs. To ensure the best results, decks were customized to accurately illustrate each prospect's industry, pain points, and even branded content (for select clients), in addition to illustrating how Flowcode can be utilized to optimize their consumer data.
This is a selection of the work I produced which contributed to a 20% increase in Flowcode's recurring revenue.
One of Flowcode’s differentiating capabilities was animated QR codes, which seamlessly integrated scannable codes into video content. Despite their potential to elevate client campaigns, this feature was underrepresented in sales pitches. To bridge this gap, I began creating custom animated QR codes for high-profile client presentations, transforming an underutilized product capability into a compelling visual selling point.
